
As I’m sure most know these days, Twinkies and Ghostbusters have synergy. If you’re a ghosthead you can’t quite have one without the other. During the rise of Gozer, my employers had some bad habits. For Dr. Egon Spengler, it was snack foods. During a key moment to explain “the bad” they and NYC were on the verge on, Dr. Spengler had a Hostess Twinkie. Coincidental or not it made for a great analogy about what was to come, a 100ft marshmallow man from another snack food empire, the Stay-Puft Marshmallow Company.
Unfortunately their was never a cross promotional tie-in, like with X-Men: Days Of Future Past. Ghostbusters, Hostess Twinkies, and Stay-Puft’s marshmallows became the “best of friends.”
During Ghostbusters 30th Anniversary I tweeted Hostess to ask and to have a little fun if we’d have a Ghostbusters Twinkie promotion. They had a great sense of humor about it and were open to working with Sony/Columbia. At the time I’d hope we’d see something for Ghostbusters 35th Anniversary. That was before we knew about the next chapter in the Ghostbusters film franchise. Continue reading “Hostess Key Lime Slime Twinkies” →