As I’m sure most know these days, Twinkies and Ghostbusters have synergy. If you’re a ghosthead you can’t quite have one without the other. During the rise of Gozer, my employers had some bad habits. For Dr. Egon Spengler, it was snack foods. During a key moment to explain “the bad” they and NYC were on the verge on, Dr. Spengler had a Hostess Twinkie. Coincidental or not it made for a great analogy about what was to come, a 100ft marshmallow man from another snack food empire, the Stay-Puft Marshmallow Company.
Unfortunately their was never a cross promotional tie-in, like with X-Men: Days Of Future Past. Ghostbusters, Hostess Twinkies, and Stay-Puft’s marshmallows became the “best of friends.”
During Ghostbusters 30th Anniversary I tweeted Hostess to ask and to have a little fun if we’d have a Ghostbusters Twinkie promotion. They had a great sense of humor about it and were open to working with Sony/Columbia. At the time I’d hope we’d see something for Ghostbusters 35th Anniversary. That was before we knew about the next chapter in the Ghostbusters film franchise.
ENM Sales, innovators for brands and companies tweeted the above photo. It took 32 years, Hostess is finally making legitimate Ghostbusters Twinkies to tie into Ghostbusters themes and the upcoming movie.
Look at all that…
Ghostbusters ectoplasm box with Key. Lime. Slime! :O
Lime is no friend of mine, its unfortunate in the snack food world lime is the go to flavor for ectoplasmic residue. Despite that, we’re getting Ghostbusters themed snack food. That’s what matters.
I don’t know if this is already on store shelves. I would imagine around June. Could be sooner. Social media and other sites will post immediately. Their’s probably Google alerts set already. 😀
I also don’t know, (because believe or not I’m not in that department) if Hostess will have additional Ghostbusters snack foods. Or any other snack brand company in North America. If their is or will be, we’ll most likely cover it.